Posted: 02/28/2013
(From left) Multichannel News' technology editor Todd Spangler moderates the “Full Contact Marketing—Using Interactive, VOD and Addressable to Extend Linear Advertising” panel with Jonathan Bokor, senior VP, director of advanced media, MediaVest; Warren Lapa, group VP, digital products & business development, Time Warner Cable Media; Tara Maitra, senior VP and GM, content and media sales, TiVo; and Damon Williams, VP, programming and content development, Music Choice.