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In this episode of Tech Talk Senior Editor, Glen Dickson, reports on the possibility for NDS and TNS Media Research to use existing set-top digital recorders to deliver targeted ads to cable and satellite subscribers.
NDS Goes After Targeted Ads
TNS, DirecTV Partner on New Audience-Measurement Venture
News Corp. Aims To Refresh Ads on DVRs
B&C Editor Ben Grossman discusses the outcry over last week's lackluster World Series and why big ticket sports events--even the World Series--are still worth the big bucks.
In this episode of Tech Talk, senior editor Glen Dickson reports on the acquisition of Samma Systems by archiving supplier Front Porch Digital.
Front Porch Digital Bolsters Archive With Samma Deal
The NBA's Living, Breathing Archive
ABC News Aims For Digital History
B&C Senior Editor Glen Dickson discusses the gloomy outlook for TV sports execs, who are preparing for the likelihood that the FCC will vote to approve the use of unlicensed wireless devices in the broadcast spectrum--devices they contend will interfere with wireless microphones during live events.
Sports Execs Forecast Gloomy Outcome in White Spaces Fight
Broadcasters Push White Spaces Alternative
FCC Report: Unlicensed Devices Meet "Proof of Concept" Threshold
White Spaces Remain Murky
With the fall season in the doldrums and the stock market in the toilet, B&C Editor Ben Grossman hearkens back to happier times with belated birthday wishes for Cheers' George Wendt.
UBS Analyst: $11B Drop In 2009 Ad Dollars
The Real Sarah Palin to Appear on SNL Saturday
Poor Joe (The Plumber)
In this edition of Broadcasting & Cable's TechTalk, senior editor Glen Dickson talks about MPEG-4 advanced compression, which made a statement at the HD World show in New York this week, as an increasing number of broadcasters, cable programmers and satellite operators are taking advantage of MPEG-4’s bandwidth efficiencies over legacy MPEG-2 systems and using it to fit HD feeds in old standard-definition slots or launch new HD services.
ABC Shifts Program Distribution To MPEG-4
Clearer Skies for Hi-Def SNG
Starz Moves to MPEG-4 with Motorola
Who doesn't love a good fight? B&C's Ben Grossman talks about great dust-ups on TV, whether it's Obama-McCain or Kimbo Slice on CBS, and delivers a message in Yiddish for HBO Sports fight analyst Max Kellerman.
Schieffer Wants 'Freewheeling' Third Debate
Max Kellerman's Evergrowing Canvass
B&C Senior Editor Glen Dickson talks about the efforts to use the Internet to stream movies straight to viewers TV sets.
Netflix to Stream Starz Movies
Vudu Steps Up HD Quality
Dish to Expand HD Roster, Offer 1080p Movies
B&C Editor Ben Grossman explains why he has not--and will not--read this week's cover story on how California stations are planning for an inevitable 7.0 earthquake.
California Stations Plan for 'The Big One'
Election, Economy Only Primetime Hits
Do We Have a Prayer?
B&C Senior Editor Glen Dickson discusses coverage of the Volvo Ocean Race, which has stepped up to high-definition for the 2008-2009 event beginning this Saturday with in-port racing in Alicante, Spain.
Hi-Def at Sea
Inmarsat to Expand Broadband Coverage
Stations Tap Low-Cost Streaming
Volvo Race Goes Hi-Def