Superstorm Sandy Shuts Down Syndie RatingsNo national ratings to be available for week ended Nov. 4 11/12/2012 02:05:03 PM Eastern
Superstorm Sandy not only destroyed neighborhoods and shut
the power off for weeks across the Eastern Seaboard, it also decimated ratings
for syndicated TV shows.
Ratings for every nationally cleared show are being broken
out for the week of Monday, Oct. 29, through Saturday, Nov. 3, according to a
memo Nielsen Media Research sent out to clients last week. Nielsen "breaks
out" the week's ratings for a syndicated show when it airs in less than
90% of the country.
That means no show with a national clearance -- which is
every syndicated show from Judge Judy to Jeremy Kyle -- will
report a national rating for the week ending Nov. 4.Ratings for shows cleared
only in metered markets, such as NBCUniversal's Access Hollywood Live or
Warner Bros.' Let's Ask America, will report ratings because those shows
are not cleared nationally and do not have a national number.