‘Supernatural’ Drives 1 in 4 Social Media Emotional Reactions for The CW

Among newer CW shows, only ‘Supergirl’ comes close, according to Canvs data

Canvs, the language analytics company, took a look at social media reactions to The CW programming from Nov. 1 through Nov. 16 to uncover what’s been driving the most emotional response from viewers. (Previously, we looked at ABC, CBS, NBC and FX.)

Science fiction and fantasy shows have led the way so far this month, with Supernatural capturing 24.6% of all Emotional Reactions (ERs) on the network, and Supergirl grabbing 19.7% of ERs. Another CW superhero staple, Arrow, now in its fifth season, comes in third place with 14.7% of ERs.

Related: ‘The Walking Dead’ Drives Massive Viewer Engagement for AMC

The series airing that drew the most viewer reaction so far in November for The CW was episode 5 of Supernatural, with 13,263 ERs, which is 390% higher than the average reaction volume for a show on the network. Viewers expressed love for the show more frequently (31.8% of the time) than any other emotion; another 16.6% of ERs mentioned being upset (Supernatural often has super dramatic storylines).

The character Dean Winchester (Jensen Ackles) was a hot topic during the episode, with 35% of ERs mentioning him by name.

In a different dimension, the second season of Supergirl is underway, with the most recent episode garnering 10,634 ERs. Viewers mostly expressed “love” (37.7%), “good” (17.2%), “dislike” (15.8%), “beautiful’ (7.1%) and “excited” (6.5%) when discussing this show. This particular episode touched a nerve with fans, who took to Twitter to express their feelings.