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Where the Buys Are

1/12/2003 07:00:00 PM Eastern

Although NATPEs past have been heavy on one genre or the other—judge shows one year, talk shows the next—the upcoming confab will feature a mix of just about everything.

Shopping for a First-Run Show or Two?
Here are the major strips available this year
Program Distributor Type Terms Launch
*Show has had limited regional or station-group run, is now being offered nationally.
Source: Broadcasting & Cable
Ask Rita Litton Syndications Half-hour relationship cash + barter Jan. 2003
eBay TV Sony Pictures Hour reality barter only Fall 2003
Ellen DeGeneres Warner Bros. Hour talk/variety cash + barter Fall 2003
Ex-Treme Dating Twentieth Half-hour relationship barter only June 2003*
Fergie Universal Hour talk cash + barter Fall 2003
Good Day Live Twentieth Hour news/talk cash + barter Jan. 2003*
Living it Up! King World Hour talk cash + barter Fall 2003
Sharon Osbourne Warner Bros. Hour talk cash + barter Fall 2003
Starting Over NBC Enterprises Hour reality cash + barter Fall 2003
Wayne Brady Buena Vista Hour talk/variety cash + barter Fall 2003*

In the daytime-talk arena are Warner Bros. Domestic Television's Ellen DeGeneres, which picked up some steam when NBC-owned stations signed on last week, and Sharon Osbourne, for the talk audience that wants something completely different, and Universal's Fergie, fronted by the Duchess of York.

For the traditionalists, King World's Living It Up! With Ali and Jack
is a little like the homey Live With Regis and Kelly, though less frenetic. On the other end of the spectrum, Litton Syndications'Ask Rita, planned as a late-night show starring comedian Rita Rudner, promises to be a bawdier, showbiz offering.

And then there are one-of-a-kind attempts. NBC Enterprises is trying Starting Over, a reality-based daytime show about a group of women, all rooming together, who attempt to work on fixing their lives.

Sony is trying a talk show wrapped around a home shopping experience with its eBayTV, which taps into the popular Internet auction site with stories of people who use eBay to peddle and buy the strange trinkets they collect.

It's a different mix, but probably with results similar to other NATPE hopefuls. Attendees get a lot to choose from every year because, every year, quite a lot fails.

How About an Off-Net Program?
Here's what the major studios are offering for 2003
Show Distributor Type
Source: Broadcasting & Cable
Angel Twentieth Weekend hour
Becker Paramount Sitcom
The Parkers Paramount Sitcom
Walker, Texas Ranger Sony Weekend hour
Ripley's Believe It Or Not Sony Half-hour reality
King of Queens Sony Sitcom
My Wife and Kids Buena Vista Sitcom
America's Funniest Home Videos Buena Vista One-hour strip
September
October

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