Katz 360 Names New President

Mort Greenberg has been named president of Katz 360, the
digital sales division of mega-rep Katz Media Group.

Greenberg comes from Nokia, where he had been global head of
ad sales for its location and commerce division and brings more than 15 years
of experience in various ad platforms.

As head of Katz 360, Greenburg will oversee the
"monetization" of the 89 million monthly uniques of affiliated
content providers and to build its location-targeted ad business.

Katz 360 consists of four digital platforms, digital audio,
mobile, database segmentation, and display.

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.