The Boomer Hit Parade

Why This Matters

A PEEK AT NETWORKS, PROGRAMS THEY WATCH

A PEEK AT NETWORKS, PROGRAMS THEY WATCH

Shows with a median age 50 and above in fourth quarter 2005, as compiled by Magna Global's Steve Sternberg Program Network Age
InconceivableNBC50.0
Two and a Half MenCBS50.0
CSI: NYCBS50.1
CSI: MiamiCBS50.3
AliasABC50.4
Out of PracticeCBS50.6
PrimetimeABC50.6
20/20 (Fri.)ABC50.7
Still StandingCBS50.8
ThresholdCBS51.8
Without a TraceCBS52.0
Criminal MindsCBS52.3
Law and OrderNBC52.3
Ghost WhispererCBS52.6
Crossing JordanNBC52.7
Close to HomeCBS52.8
Boston LegalABC52.9
Numb3rsCBS52.9
Three WishesNBC53.0
Law and Order: Criminal IntentNBC53.1
CBS Sunday MovieCBS53.6
E-RingNBC53.7
West WingNBC54.1
Commander in ChiefABC54.3
48 Hours MysteryCBS55.0
NCISCBS55.2
Cold CaseCBS55.8
Dateline (Sun. 7 p.m.)NBC56.9
Dateline (Fri.)NBC57.0
60 MinutesCBS57.6
Source: MagnaGlobal analysis of copyrighted Nielsen Media Research data
Median age of viewers of broadcast networks in fourth quarter 2005
UPN 30.9
The WB36.7
Fox 37.3
ABC 45.8
NBC49.1
CBS 51.8
Among the major cable networks, these are the ones that appeal to the over-50 demo
AMC 50.2
ESPN2 50.7
Lifetime Movies50.8
Weather 51.3
Travel51.4
Lifetime 52.0
History 52.3
Court TV 52.6
HGTV 52.9
TV Land54.6
BBCA55.4
Turner South 56.1
Biography57.0
MSNBC57.3
GSN57.6
Hallmark59.6
CNN 63.4
Fox News65+
Source: Magna Global analysis, Nielsen fourth quarter prime time 2005