Advertising and Marketing

Buy It, or Avoid It? Using Social Media to Gauge New Shows

Analytics firm Networked Insights ties picks to clicks on Facebook, Twitter 5/28/2012 12:01:00 AM Eastern

Networked Insights, an analytics
company that uses social network data
to help brands understand how viewers
are responding to TV shows and advertising,
has issued its list of 2012 fall broadcast shows
it recommends marketers either buy or avoid.

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