OnScreen Media Summit News from B&C and Multichannel News
-
OnScreen Media Summit: YouTube’s Hoffner Says Monetization is Coming
YouTube's director of content partnerships outlines plans to monetize content on the Web's number one video site. More -
OnScreen Media Summit: Wiley Predicts Smooth Sailing For DTV Transition
Former FCC chairman paints measured picture of incoming Democratic-led commission. More -
OnScreen Media Summit: Some Bright Spots Left For Cable
B&C-Multichannel News OnScreen Media Summit" here, said that cable stocks are trading at multiples equal to 4.5 times to 5 times 2009 estimated cash flow. During the last recession, he said, cable multiples were about 10 times forward looking cash flow. More -
OnScreen Media Summit: Verklin Charts Canoe’s Course
Broadcasting & Cable/Multichannel News OnScreen Media Summit in a spirited address by Canoe Ventures CEO David Verklin, the man in charge of the joint venture formed by the six largest cable operators to roll out targeted ads and interactivity on a national basis. More -
OnScreen Media Summit: 67% Of Cable Fare Is Original
CAB Boss Cunningham says $20 billion in programming outlays has boosted linear TV consumption More -
OnScreen Media Summit: Audience Measurement Still Evolving
Measurement for TV, online and mobile still faces challenges delivering the data advertisers want More -
OnScreen Media Summit: Recession Could Be Boon for Cable
Merrill Lynch analyst Jessica Reif Cohen says recession-resistant cable usually recovers first More -
OnScreen Media Summit
Photos by Jason Cruz Verklin Charts Canoe’s Course Despite the buzz in the TV industry about new platforms like the PC and mobile phones, Canoe intends to reinvent the TV set as a platform, said Verklin, and will roll out its first applications in the first quarter of 2009. More -
Canoe's David Verklin Navigates Tough Waters
As he prepares to keynote the B&C/Multichannel News OnScreen Media Summit, the Canoe Ventues CEO discusses the challenges of heading the new cable-advertising consortium. More
Advertisement
