Broadcasting & Cable Today: The Business of Television
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Broadcasting & Cable Today: The Business of Television



Thursday, April 24, 2008

TODAY'SNEWS

SAG, AMPTP Extend Talks One Week
By B&C Staff
The Screen Actors Guild and the Alliance of Motion Picture and Television Producers agreed to extend their bargaining session by one week, through May 2.

CBS Sports’ Tony Petitti to Run MLB Channel
By B&C Staff
CBS executive vice president and executive producer Tony Petitti was added to Major League Baseball’s active roster to run MLB Channel.

UPFRONT & CENTER: Oxygen Ready to ‘Live Out Loud’
By Anne Becker
New York -- NBC Universal’s Oxygen unveiled a brand makeover Wednesday including the slogan “Live Out Loud.” The changes -- set to be revealed to advertisers next week and to consumers in June -- also included a revised logo with the word “Oxygen” in a light yellow “O” that is slightly askew.

Judge: Rather’s Lawyers Can Subpoena CBS’ Investigator
By Marisa Guthrie & John Eggerton
The judge in Dan Rather's $70 million suit against CBS gave his lawyers the go-ahead to subpoena Erik Rigler, the investigator CBS used to try to verify the subsequently disputed documents on President George W. Bush's service in the National Guard during Vietnam.

Check out B&C’s NAB SHOWCASE
Complete coverage of the 2008 NAB Show -- before, during and after -- with breaking news and analysis, video updates from the floor and more.

Click here...


UPFRONT & CENTER: TLC Pairs with J-Lo, Ripa and Consuelos
By Anne Becker
New York -- TLC partnered with Jennifer Lopez and husband-wife team Kelly Ripa and Mark Consuelos on a reality series and a broad development deal, respectively.

ABC News' Woodruff to Host ‘Eco-Cast’ for Discovery's Planet Green
By Anne Becker
ABC News’ Bob Woodruff will anchor an environmentally themed newscast for Discovery Communications’ Planet Green when the cable channel launches in June.

Gutierrez: Don’t Forget to Redeem Converter-Box Coupons
By John Eggerton
The Secretary of Commerce is urging TV viewers who have received their $40 coupons toward the purchase of digital-TV-to-analog converter boxes to redeem the coupons.

NBC, NHL Extend Deal by One Year
By B&C Staff
NBC will continue to hit the ice with the National Hockey League for one more season under terms of an extension the two parties announced Wednesday.

ACA Urges FCC to Grant Dual-Carriage Waivers to Smaller Systems
By John Eggerton
The American Cable Association asked the FCC to deny the request by broadcasters that the commission not grant smaller cable systems waivers from its dual-carriage rule.

CNN Most-Watched in Primetime for Pa. Primary
By Marisa Guthrie
The outcome of the Pennsylvania primary was predicted -- Sen. Hillary Clinton (D-N.Y.) would win, but not by enough to make a dent in Sen. Barack Obama’s (D-Ill.) delegate lead.

FROMB&CMAGAZINE

Spot On

From celebrity tips to offering trips and prizes, cablers are taking a variety of approaches in public service announcements focused on environmental and conservation issues. Here are several examples of how programmers have been spreading the green word. E!: 'Play a Part' Working with the Environmental Media Association, E! takes a straightforward approach to get the message out, recruiting st...
From the 04/21/2008 issue of Broadcasting & Cable




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