Broadcasting & Cable Today: The Business of Television
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Broadcasting & Cable Today: The Business of Television



Wednesday, March 5, 2008

TODAY'SNEWS

Jordan Levin-Led Generate Generates $6M in Financing
By Ben Grossman
Production and management studio Generate secured $6 million in its first round of financing and announced that cofounder and former The WB CEO Jordan Levin will assume the role of CEO.

NBC Sets Pre-Olympic Games Summer Debuts
By Ben Grossman
The May 12 return of American Gladiators and the June 24 return of America’s Got Talent will bookend NBC’s major summer debuts leading up to the Summer Olympic Games in Beijing.

NAB Heads to Court Over FCC’s Loosening of Cross-Ownership Rules
By John Eggerton
Look for the National Association of Broadcasters to file suit against the FCC's loosening of the newspaper-broadcast cross-ownership rules.

MTVN's Roedy, Insight's Willner Honored at Cable Positive Awards
By B&C Staff
New York -- Cable Positive, the cable industry's nonprofit AIDS-action organization, held its annual Power Awards benefit dinner Tuesday night at the Marriott Marquis here, where it recognized three industry leaders in supporting HIV/AIDS awareness and prevention.

Feb. 18, 2009, Is Only a Year Away... The DTV Countdown Begins Now
Introducing The DTV Countdown, a new channel on broadcastingcable.com providing complete coverage of the 2009 digital-TV transition.

Click here...


Broadcasters Look to FCC for DTV-Carriage Help
By John Eggerton
The National Association of Broadcasters and its spectrum-watchdog counterpart, the Association for Maximum Service Television, weighed in on the FCC's cable digital-TV-carriage order, essentially supporting all of the things the cable industry opposed in its own filing at the FCC.

Hollywood Will Help to Police PG-13 TV Ads
By John Eggerton
The Better Business Bureau's Children's Advertising Review Unit is getting the Motion Picture Association of America involved in reviewing complaints it receives about ads for PG-13 movies that air during TV shows primarily targeted toward kids under 12.

FCC Seeks Info from WHNT About 60 Minutes Blackout
By John Eggerton
FCC chairman Kevin Martin directed the commission to send a letter of inquiry to WHNT-TV Huntsville, Ala., following complaints that its blackout of most of a 60 Minutes story might have been politically motivated rather than the technical glitch the station insisted it was. But he assured reporters that it was part of the standard complaint-response process.

TNT Makes Original-Programming Push
By Alex Weprin
TNT pulled the curtain on its development slate and announced a dramatic increase in the production of original programming.

Martin Open to DTV-Transition Field Testing
By John Eggerton
FCC chairman Kevin Martin said Tuesday that he reached out to broadcasters to see if any are willing to hold digital-TV-transition tests in their markets. He did not say what response he had gotten, if any.

NCTA Joins ACA in Calling for Dual-Carriage Exemption
By John Eggerton
The National Cable & Telecommunications Association seconded the American Cable Association's call for an exemption from new digital-TV-carriage rules for cable systems with fewer than 5,000 subscribers.

FROMB&CMAGAZINE

Catching a Homespun 'Buzz'
By Michael Malone
Following an extraordinarily successful trial in Wisconsin, the Acme-owned syndicated morning show The Daily Buzz is offering local inserts to its 147 affiliates starting this week. WBUW Madison was a test case for the young-skewing three-hour program, which airs primarily on CW and MyNetworkTV stations in smaller markets.
From the 03/03/2008 issue of Broadcasting & Cable




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