Robert Marich

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Watching TV Is Actually GOOD for Society

Interesting article in Saturday’s Wall Street Journal . Apparentley, a small cadre of economists using statistical analysis of societies concludes that watching TV is good for you, which breaks with decades of mostly contrary findings from medical and societal researchers. The article says the economics found that “TV enabled an earlier generation of American... More

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New Media Juggernaut Slows

Does traditional media get to enjoy a little Schadenfreude now? Cracks are suddenly appearing in the new media growth story. Google and Microsoft earnings released Thursday fell below analyst expectations. Some long-abused traditional media executives might be cheered that their high-flying rivals are experiencing some pain. I think the tech media sector travails are more than a... More

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Measuring Customer Service

We’re constantly deluged with customer service reports concluding that consumers are less satisfied with their subscription TV than with other product/service sectors. These reports typically include comparisons with banks, hotels, airlines, kitchen appliances, health care products and you-name-it. That got me thinking. I wonder how many “truck rolls” banks have? Do... More

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Visa, MasterCard...or Fox

  Two tickets to The Happening : $20.00. The Season 6 DVD of 24 : $58.98. A studio-branded credit card from 20th Century Fox: priceless. At least that’s the perception the folks at Fox Licensing & Merchandising are hoping for this fall when it launches its new Fox Entertainment Rewards card in partnership with Washington Mutual bank. Promising "powerfully compelling... More