Jon Lafayette

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To Promote 'Killing Lincoln,' Nat Geo Lets Money Talk

EXCLUSIVE: National Geographic Channel is putting cash money on the line to get viewers to tune into its new lineup of more entertaining and contemporary programming, including this month’s special Killing Lincoln and its new series Inside Combat Rescue . As part of an extensive promotional campaign, the network is putting stickers over Lincoln’s face on $40,000 worth of... More

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More Upfront Events on Fox’s Schedule

With plans new to start new, bigger cable networks, Fox is ramping up its upfront event plans for advertisers and media buyers. Fox Sports 1, the new national cable sports network, has been dubbed “the world’s worst kept secret” by Chase Carey, COO of News Corp. Fox Sports is now putting together plans for an upfront event where buyers will hear about all of Fox Sports... More

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'Simpsons' Syndication Deal Might Be Getting Closer

In between dodging questions about a new sports network during News Corp.’s earnings call with analysts Wednesday, COO Chase Carey hinted that a deal to expand the syndication of The Simpsons could be a few pen strokes away. The Simpsons ‘ original syndication deal limits distribution to local broadcasters. Selling the animated series’ more than 500 episodes to cable... More

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One Analyst Not Buying Viacom Turnaround Story

During its earnings call last week , management at struggling Viacom tried to paint a picture of ratings and ad revenue growth turning positive in the second half of the year. Some on Wall Street cheered that the company might finally bounce off the bottom, justifying their buy recommendations on Viacom stock. But Todd Juenger of Sanford C. Bernstein & Co. isn’t buying it.... More

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Despite Costs, Sports Make Money for TV

In the wake of the Super Bowl, the highest rated event on TV, one analyst says that the cost to put sports on TV isn’t rising at an alarming rate and that networks that air sports can increase their profit margins. In comprehensive report, David Bank, analyst at RBC Capital Markets, takes a deep dive and finds that the press tends to focus on the total magnitude of new sports rights... More