New 'Day' For WFLD
WFLD Chicago is rebranding its morning news, shifting from Fox News in the Morning to Good Day Chicago. General manager Patrick Mullen says the change wraps up a year of retooling that involved new weather radar, new talent and increased local coverage. The change goes into effect Sept. 4.
"The new name is a far more accurate description of the show," he says. "It’s all the things you need to know before you start your day, and Good Day Chicago more clearly represents what it’s about."
T Dog commented:
It's actually an old name. Good Day Chicago was the name of the morning newscast when it launched in June 1993. It bombed in the ratings, and the name changed and the show was revamped six months later. So it's no surprise they're messing around with the format for the 45th time since.