Vegas Station Doubles Down on Local
KSNV Las Vegas, and its sister Intermountain West Communications Companstations, are dropping Wheel of Fortune and Jeopardy in September and slotting a 7 p.m. news, reports the Las Vegas Review-Journal.
Looking toward 2014, the stations are splitting with Dr. Phil to make way for a 3 p.m. news.
“I’m going to focus on news because that’s my only future,” said Jim Rogers, owner of NBC affiliates in Las Vegas, Reno and Elko. “I can’t program entertainment and compete against 200 cable channels.”
Notes the reporter:
If abandoned entirely by its network, KSNV-TV, Channel 3 would simply expand its locally produced programming, Rogers said.
KSNV is an NBC affiliate that has lost revenue share in DMA No. 40 in recent years, according to BIA-Kelsey.
The sister stations are in Reno and Elko, Nevada.
Eric commented:
I apologize for that mistake in the previous post... I meant KSNV.
Eric commented:
Another thought, if KSVN keeps its NBC affiliation... half-hour 7PM or 7:30PM newscast, and news-magazine show (like Inside Edition or Access Hollywood). Not so sure about 3PM newscast. I could picture either Dr. Oz, Judge Judy, or Ellen at 3PM... if KSVN wishes to drop Dr. Phil.
Jed commented:
This is not a good move for NBC 3 as too much news programming, albeit cheap to produce, is going to hurt the overall aspect of this station. You need to break it up a bit with some entertainment programming. Grant it, syndicated shows are awful, but if they pick the right ones to air, then they'll have some traction to work with. At least one of these newer newscasts are going to fail...how many times can you tell a story at a particular time? Overkill here!
Eric commented:
I doubt that FOX will want Sinclair's CW/MNT combo. FOX would most likely want affiliation with a local station that viewers are familiar with, and that has a functioning news department. An idea that I could picture... KSNV ending its 58-year relationship with NBC, and maybe hitching up with FOX... KVVU getting NBC affiliation.