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Biard rises to EVP at Fox Cable

January 18, 2010

Mike BiardMichael Biard has been promoted to EVP, affiliate sales and marketing for Fox Cable Networks.

In his new position, Biard will oversee distribution of Fox Cable’s more than 35 domestic television networks and their non-linear extensions by all of the major cable, satellite and telco operators. He directs the networks’ business strategies and negotiations with all of the major content distributors as well as works closely with Fox Digital Media on related multi-platform distribution opportunities. Biard reports to Mike Hopkins, president of affiliate sales and marketing.

Biard has been with Fox for the past ten years, helping build the cable division and launch such networks as the Big Ten Network, National Geographic Channel, SPEED, Fuel TV, Fox Soccer Channel, Fox College Sports, Fox Reality Channel and two upcoming networks: Nat Geo Wild, launching this spring, and Fox Soccer Plus, launching on March 1.

Biard joined Fox in 2000 as director of affiliate business affairs. He was promoted to VP of affiliate business affairs in 2001, and then transitioned to national accounts in 2002. In 2006, he was promoted to SVP of national accounts, becoming head of national accounts two years ago.

Prior to joining Fox, Biard was an attorney at Heller, Ehrman, White & McAuliffe and at Keesal, Young & Logan. He graduated from Columbia University with a B.A. in biology and psychology in 1991 and he earned his law degree from Loyola Law School in Los Angeles, graduating cum laude in 1996.

Posted by Paige Albiniak on January 18, 2010 | Comments (0)
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