Daily DigVid Review: MySpace Topped Out?
Myspace remains the country’s most visited social-networking site with nearly 58 million visitors in April, according to Nielsen Online and reported by CNET.com, but its growth has slowed to just 3%. Facebook, in second place with 22.5 million visitors, grew 56% from year to year, while business-networking site LinkedIn jumped 361% to 8.7 million visitors. Meanwhile, sites such as Windows Live Spaces, AOL Hometown and Club Penguin are losing traffic.
CBS added five legacy TV shows to its not-so-cleverly-named online offering, the CBS Audience Network (it just doesn’t have that same carefree ring as Hulu). TV junkies can return to oldies but goodies Beverly Hills 90210 (so they can review before fall’s update on The CW), Twin Peaks, Family Ties, The Love Boat and Perry Mason. In February, CBS put Star Trek, The Twilight Zone, MacGyver, Hawaii Five-O and Melrose Place online. The CBS Audience Network is made up of more than 300 Web sites, including AOL, Microsoft, CNET, Comcast, Joost, Bebo, Netvibes, Sling Media, Veoh and many others.
Speaking of the snappily-named site, Hulu has just added seven more distribution partners to its roster, according to Reuters: TV.com, TVGuide.com, BuddyTV.com, Flixster.com, MyYearbook.com, Break.com and Zap2it.com. Reuters also reports that Hulu’s traffic has already exceeded that of all TV network Web sites, including its own: Fox.com and NBC.com.
Michael Eisner’s digitally focused production company, Vuguru, will launch an online sitcom this summer based on the Eisner-owned baseball-card outfit, The Topps Company, says Media Week’s Mike Shields. Back on Topps will be comprised of 24 five-minute episodes. The show follows last summer’s offering from Vuguru, Prom Queen, which ran on MySpace and other sites for more than 20-million viewers. Vuguru also has another online show coming out this summer, Foreign Body, meant to promote best-selling author Robin Cook’s new book, which debuts August 4.