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The pros of twittering TV

Paige Albiniak
Posted by Paige Albiniak on March 16, 2010

Big TV events – the Super Bowl, the Oscars, the annual American Idol finale – aren’t just good for the networks that air them, they’re also good for the Internet. The number of viewers who are simultaneously online is increasing every year, reports Nielsen Wire. On average, 10% of TV viewers are also visiting social networks such as Facebook or Twitter or browsing the W ...... Read More

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Shaking up Sunday Morning TV

Marisa Guthrie
Posted by Marisa Guthrie on March 16, 2010

If Christiane Amanpour accepts a reported offer from ABC News to be the new permanent host of Sunday public affairs program This Week, she will bring plenty of gravitas and capital-J journalism experience with her. But she will not necessarily bring the inside-the-beltway status of the rest of the Sunday political show class. This could be a plus - or a minus. If you are a political candidate, it ...... Read More

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‘Maury’ Resonating With Demos…And That’s No Lie

David Tanklefsky
Posted by David Tanklefsky on March 16, 2010

Paternity tests and out of control teens are part of Maury’s DNA, and the NBCU talk show has had its share of those tried-and-true topics in its 12th season. Yet ratings for Maury have risen significantly due to what its host calls a kind of accidental “perfect storm.” The show’s new Stamford, Conn. facility has re-energized Povich and his in-studio audiences, he says. ...... Read More

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End This Tiger Charade Already

Ben Grossman
Posted by Ben Grossman on March 12, 2010

It’s hard to say Tiger Woods’ imminent return at the Masters is good news for CBS, because the term “news” would indicate it wasn’t premeditated.From the start, the entire situation has been a sham, and one I can’t wait to see end. Woods was never - ever - going to miss a major in his rabid quest to win more than anyone else. So now the batch of “n ...... Read More

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“Biebermania” At Nick Upfront

Alex Weprin
Posted by Alex Weprin on March 11, 2010

Nickelodeon’s upfront presentation Thursday, March 11, featured network research, and a strong sales pitch from network president Cyma Zarghami, but for many in the crowd, it was all about the Bieber. Justin Bieber, that is. The 16 year-old Canadian pop singer (who has appeared on Nick’s True Jackson, VP) was the grand finale at the presentation, and he had many attendees– ...... Read More

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Bravo Brings the "Bravolebrities"

Alex Weprin
Posted by Alex Weprin on March 11, 2010

As Bravo moves toward programming originals five nights a week, including scripted fare, the NBC Universal-owned channel brought out its big guns to impress the jaded media buying crowd with the upfront season’s most opulent presentation yet. The channel wrangled 65 stars of its shows, or “Bravolebrities,” to add some wattage and mingle with the young-skewing crowd (or “ ...... Read More

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BC Beat: TiVo Weighs In On Best Picture Nominees

David Tanklefsky
Posted by David Tanklefsky on March 4, 2010

‘Up in the Air’ and ‘Up’ deemed most likely ‘to avoid the fast-forward button’ According to data from TiVo, TV ads for Oscar best picture contenders Up in the Air and Up were the most popular across all demos on both broadcasting and cable… with one caveat. Based on viewership of the commercials, which TiVo allows folks to skip, Up in The Air was th ...... Read More

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The Agony and the Ecstasy of NBC's Olympics Coverage

Marisa Guthrie
Posted by Marisa Guthrie on February 22, 2010

The Vancouver Winter Olympics are providing plenty of compelling television. And Bob Costas’ interviews with the athletes in those easy chairs in front of a roaring fire have made for some crackling moments. Evan Lysacek serenely and graciously responding to criticism from the losing camp (i.e. the Russian media and silver medalist Yegeni Plushenko) that Lysacek didn’t deserve the go ...... Read More

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Will Negative PR Kill 'Our Little Genius'?

Marisa Guthrie
Posted by Marisa Guthrie on February 22, 2010

The news that the FCC received a complaint and is looking into whether there was something amiss on the set of the proposed Fox game show Our Little Genius may not exactly be a smoking gun. The FCC is obligated to follow up on all complaints. But it does not help a program already damaged by the whiff of a Quiz Show-esque scandal. “The problem here is there’s smoke. And they hav ...... Read More

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Without Tiger, Life On the Links Goes On at Golf Channel

David Tanklefsky
Posted by David Tanklefsky on February 19, 2010

Though some are still speculating that Tiger Woods will return to the PGA tour in time for the Masters this spring, the golfer himself gave no indication of any timeframe regarding his return to the sport during his televised mea culpa Friday morning. That’s likely not the news Golf Channel wanted to hear, though the network’s official stance is that even without Tiger, life on the l ...... Read More

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Networks Will Cover Woods Presser

Marisa Guthrie
Posted by Marisa Guthrie on February 18, 2010

Tiger Woods’ emergence from self-imposed exile tomorrow (Feb. 19) in what is shaping up to be a tightly controlled public apology in front of sympathetic bystanders including “friends and colleagues,” may be rather anticlimactic given the tenor of coverage since the golfer’s serial adultery came to light last November. But the cable news networks will be there live ...... Read More

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Athlete Death Casts Pall Over Vancouver

Marisa Guthrie
Posted by Marisa Guthrie on February 12, 2010

The death of a luge athlete from the Republic of Georgia cast a pall over the Vancouver Winter Olympics just hours before the Opening Ceremonies are set to go off. Nodar Kumaritashvili, 21, was killed during a training run on Friday (Feb. 12) when he lost control of his sled on a turn and crashed into a metal pole. He was approaching speeds of 90 miles per hour on a course that multiple luge ...... Read More

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