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ADverse: Atkinson on AdvertisingRSS

Commentary and analysis on the business of television advertising—from the upfront and scatter markets to TV events like the Super Bowl, the Oscars and the Olympics—courtesy of Broadcasting & Cable Business Editor Claire Atkinson.

October 2009

Thursday, October 22, 2009

Is Travel Channel worth up to $900 million?


Wednesday, October 21, 2009

Chase Carey: Hulu to Charge in 2010


Monday, October 19, 2009

CIMM Zeroes In on Executive Director


Friday, October 9, 2009

Nielsen Hopes Meeting Paves New Way


Tuesday, October 6, 2009

Cable: What Media Recession?


Friday, October 2, 2009

NBCU: CEOs Weigh in


Thursday, October 1, 2009

End of Saturn a loss for TV ad market?


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