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The OTHER Bucket List

by John Eggerton | August 19, 2014

Update: At least four of the FCC's five commissioners have taken the ALS ice bucket challenge, according

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Guest Blog: Test and Learn—Selling the Idea of Programmatic TV

Aug 20, 2014 - The sell side can put their fears at rest and potentially improve inventory yield while making advertising more effective through richer, more precise targeting... More

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