ESPN Reorganizes Content Oversight

By Ben Grossman -- Broadcasting & Cable, 6/20/2007 3:12:00 PM

ESPN has reorganized its content division, leaving executive VP of content John Skipper with seven deputies reporting directly to him.

The moves include the formation of a new development unit, a cross-platform newsgathering operation, a centralization of talent and administration and a newly structured digital media push.

Now directly reporting into Skipper will be: Norby Williamson, ESPN executive VP, production; John Wildhack, ESPN executive VP, program acquisitions and& strategy; David Berson, ESPN executive VP, program planning & strategy; John Walsh, ESPN executive VP and executive editor; Keith Clinkscales, ESPN senior VP, content development and enterprises; Marie Donoghue, ESPN senior VP, business affairs and business development; and John Kosner, ESPN senior VP and GM, digital media.

The company also announced that Rob King will take over as editor-in-chief of ESPN.com.  King has been a senior coordinating producer for ESPN since 2004.

ESPN veteran Steve Anderson takes over as executive VP news, talent and content operations, a new role in which he will oversee a centralized structure for ESPN talent and news.