Register   |  Login Free Newsletter Subscription
Subscribe to B&C Magazine
Email
Print
Reprint
Learn RSS

Fall Sleepers

From Trace to Tree, networks are racking up potential stealth hits

By Allison Romano -- Broadcasting & Cable, 10/25/2004

In this story:
, ABC
, NBC
, UPN
, The WB
, CBS

In prime time hitsville, all is not Lost. High-profile shows like ABC's Lost and Desperate Housewives and CBS's CSI trio may grab the lion's share of headlines this fall, but a handful of others are gaining traction. Here's a look at five shows flying under the rader that are ready to break out.

Boston Legal, ABC

Despite losing half of its Desperate Housewives lead-in, The Practice's spinoff is rejuvenating the Sunday 10 p.m. slot. Boston Legal is generating an average 12.1 million viewers—a 15% increase over The Practice's audience last fall, and a 21%

improvement in adults 18-49.

Medical Investigation, NBC

In the battle of Friday-night medical shows, MI trumps CBS's Dr. Vegas. Even better for NBC, MI is averaging 9.2 million viewers and a healthy 3.4 rating in 18-49s, solid marks on a light TV viewing night. Last week, NBC picked up a full-season order.

Kevin Hill, UPN

Sexy star Taye Diggs is attracting his own fan club. His new legal drama nabbed 4.1 million viewers last week, its best yet. And the show is reeling in triple-digit time period gains with key 18-34s and 18-49s. A preseason critical fave, it started slow and built up.

One Tree Hill, The WB

Desperate Housewives isn't the only soap steaming up fall. This sophomore teen drama is in bloom, with viewership up nearly 50% over last fall to 4.9 million viewers. In particular, more young viewers are discovering the show. Season-to-date, 18-34s and 18-49s deliveries are up more than 70%, to 1.7 million for 18-34s and 2.8 million in 18-49s.

Without a Trace, CBS

CBS repeated Without a Trace this summer, and the added exposure paid off. The crime drama is a top-five broadcast show with electric growth, impressive against ER, which scores higher in 18-49s. Its viewership is up 34% this season, to nearly 21 million over last fall, and the drama is making similar percentage strides in 18-49s and 25-54s.

Email
Print
Reprint
Learn RSS

Talkback

We would love your feedback!

Post a comment

» VIEW ALL TALKBACK THREADS

Related Content

Related Content

 

By This Author

PRODUCT WIRE




 
Advertisement

More Content

  • Blogs
  • Podcasts
  • Photos

Blogs


Sorry, no blogs are active for this topic.

» VIEW ALL BLOGS RSS

Podcasts

Photos

Advertisements





B&C Newsletters

Click on a title below to learn more.

Broadcasting & Cable Today
B&C HD Update
B&C Cable Technology
B&C Local Cable Advertising Sales
B&C Hispanic Television Update
B&C TechTalk
B&C NewsCentral
©2008 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites