Valenti, Sachs Top Association Pay Scales
Tax returns tell who makes what at media lobbies, trade and advocacy groups
By David Hatch -- Broadcasting & Cable, 2/3/2003
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Motion Picture Association of America President Jack Valenti and National Cable & Telecommunications Association President Robert Sachs are the top breadwinners among 119 non-profit, tax-exempt media lobbies, professional societies, advocacy groups and networks surveyed by BROADCASTING & CABLE.
Valenti leads the pack with annual compensation of $1,150,000 in 2000, followed closely by Sachs, at $1,081,048 for the year ended Jan. 31, 2001.
BC gathered the figures from the organizations' Form 990 tax returns, which are filed annually with the IRS and are open to public inspection. The figures reflect the most recent filings available, mostly for fiscal years ending in 2000 or 2001.
"Obviously, Valenti is getting that money because the major studios think he's doing God's work," says Charles Lewis, executive director of the watchdog Center for Public Integrity. "He's always been among the highest-paid industry-association executives."
Nine other trade-group executives draw salaries between $400,000 and $1 million.
Eddie Fritts, still going strong at the head of the National Association of Broadcasters, had the third-highest salary, at $839,992, also for the year ended March 31, 2001.
Fritts may have a complaint. Although his salary is less than those of Valenti and Sachs, his organization reports far more annual revenue ($61.6 million) than Valenti's MPAA ($45.5 million) or Sachs' NCTA ($35.6 million) does.
B&C's review turned up this surprise: The Radio Advertising Bureau hasn't filed completed tax records for three years 1999-2001.
"We did not realize there was this problem with completing the forms," Executive Vice President Van Allen said upon being informed of the situation. He blamed outside firms that prepare RAB's tax documents and said his group "is now working with the IRS to get caught up."
In the list below, where the salary shows a zero, the top executive was a voluntary position.
An Inside Look at the Non-Profits
| Association | Year ended | Revenue | Top executive | Salary |
| Academy of Television Arts and Sciences | 12/31/00 | $12,242,530 | James Chabin, pres.1 | $265,000 |
| Advanced Television Systems Committee | 12/31/00 | 1,576,819 | Mark Richer, pres. | 257,499 |
| Alliance for Better Campaigns | 6/30/01 | 307,058 | Paul Taylor, pres. | 45,764 |
| Alliance for Community Media | 12/31/01 | 660,731 | Bunnie Riedel, exec. dir. | 68,344 |
| American Women in Radio and Television | 12/31/00 | 423,357 | Jacci Duncan, exec. dir.2 | 243,171 |
| Assn. for Maximum Service Television | 6/30/02 | 2,557,708 | David Donovan, pres. | 300,000 |
| Assn. of Local Television Stations3 | 12/31/01 | 525,264 | James B. Hedlund, pres. | 327,500 |
| Assn. of Public Television Stations | 6/30/01 | 3,976,335 | David Brugger, pres.4 | 100,779 |
| Broadcasters' Foundation | 12/31/01 | 1,069,075 | Gordon H. Hastings, pres. | 160,000 |
| Cable and Telecom. Assn. For Marketing | 12/31/01 | 6,298,586 | Char A. Beales, pres. | 493,014 |
| Cable in the Classroom | 12/31/00 | 2,901,204 | Margaret S. Hookey, mng. dir.5 | 361,845 |
| Cable TV Laboratories | 12/31/01 | 35,997,963 | Richard Green, pres. | 467,258 |
| Cable TV Public Affairs Association | 12/31/01 | 768,013 | Steven Jones, exec. dir. | 98,121 |
| Cabletelevision Advertising Bureau | 12/31/01 | 6,096,920 | Joe Ostrow, pres.14 | 420,000 |
| Center for Media Education | 12/31/01 | 700,581 | Kathryn Montgomery, pres. | 84,375 |
| Consumer Electronics Association | 12/31/01 | 42,301,078 | Gary Shapiro, pres. | 425,000 |
| Consumer Federation of America | 2/31/00 | 811,255 | Stephen Brobeck, exec. dir. | 86,250 |
| Consumers Union | 5/31/01 | 161,354,741 | Rhoda Karpatkin, pres.6 | 423,731 |
| Corporation for Public Broadcasting | 9/30/01 | 382,694,174 | Robert Coonrod, pres. | 159,212 |
| C-SPAN | 3/31/01 | 45,212,677 | Brian Lamb, chmn. | 199,879 |
| Federal Communications Bar Association | 6/30/01 | 912,925 | Stanley Zenor, exec. dir. | 101,839 |
| Hollywood Radio and TV Society | 6/30/01 | 600,152 | Gene Herd, exec. dir. | 74,124 |
| Media Access Project | 12/31/01 | 526,239 | Andrew J. Schwartzman, pres. | 113,900 |
| Media Institute | 12/31/01 | 858,409 | Patrick D. Maines, pres. & trustee | 170,000 |
| Media Rating Council | 12/31/01 | 658,085 | George Ivie, exec. dir. | 250,000 |
| Minority Media & Telecom. Council | 12/31/01 | 352,563 | David E. Honig, exec. dir. | 140,000 |
| Motion Picture Association of America | 12/31/00 | 45,507,965 | Jack Valenti, pres. | 1,150,000 |
| NABET | 6/30/01 | NA16 | John S. Clark, pres. | 121,022 |
| Nat'l Assn. of TV Programming Executives | 3/31/01 | 11,074,894 | Bruce Johansen, pres.8 | 540,000 |
| Nat'l. Academy of TV Arts and Sciences | 8/31/01 | 6,261,557 | John Cannon, pres.7 | 223,204 |
| Nat'l. Assn. of Minorities in Cable | 6/30/01 | 311,028 | Patricia Andrews-Keenan, pres.13 | 0 |
| National Association of Broadcasters | 3/31/01 | 61,635,513 | Edward Fritts, pres. | 839,992 |
| National Cable & Telecom. Association | 1/31/01 | 35,588,733 | Robert Sachs, pres. | 1,081,048 |
| National Cable TV Center & Museum | 12/31/01 | 8,318,539 | Jim O'Brien, pres. | 190,000 |
| National Council for Families & TV | 12/31/00 | 45,006 | Tricia McLeod Robin, pres. | 60,000 |
| National Public Radio | 9/30/01 | 107,540,653 | Kevin Klose, pres. | 297,249 |
| National Religious Broadcasters | 9/30/01 | 3,057,805 | E. Brandt Gustavson, pres.9 | 83,159 |
| Parents TV Council | 12/31/01 | 6,715,601 | L. Brent Bozell, pres. | 77,000 |
| Promax International/BPME | 12/31/00 | 7,858,485 | Glynn Brailsford, pres.10 | 338,120 |
| Public Broadcasting Service | 6/30/01 | 536,515,742 | Pat Mitchell, pres. | 393,125 |
| Radio Advertising Bureau | 12/31/98 | 7,687,755 | Gary Fries, pres. | 379,000 |
| Radio-Television News Directors Ass'n | 12/31/01 | 1,591,367 | Barbara Cochran, pres. | 222,127 |
| Satellite Bcsting & Communications | 12/31/01 | 5,039,388 | Chuck Hewitt, pres.11 | 484,046 |
| Society of Broadcast Engineers | 12/31/01 | 555,328 | John L. Poray, dir. | 67,322 |
| Society of Cable Telecom. Engineers | 12/31/01 | 8,235,197 | John Clark, pres. | 364,606 |
| Syndicated Network Television Assn. | 12/31/01 | 179,489 | Allison Bodenmann, pres.12 | 221,250 |
| Television Bureau of Advertising | 12/31/00 | 5,520,766 | Christopher Rohrs, pres. | 450,000 |
| Women in Cable and Telecom. | 12/31/00 | 743,874 | Pamela Williams, exec. dir.15 | 54,600 |
| Association | Year ended | Revenue | Top executive | Salary |
| Alabama | 12/31/01 | 530,046 | Jerdan Bullard, exec. dir. | 92,000 |
| Alaska | 12/31/01 | 212,494 | Darlene Simono, exec. dir. | 41,910 |
| Arizona | 12/31/01 | 317,297 | Art Brooks, pres. | 93,481 |
| Arkansas | 12/31/00 | 403,000 | Patricia Willcox, exec. dir.17 | 61,909 |
| California | 12/31/01 | 2,284,818 | Stan Statham, pres. | 211,696 |
| Connecticut | 12/31/01 | 203,425 | Paul K. Taff, pres.18 | 55,000 |
| Colorado | 6/30/01 | 251,824 | Marilyn Hogan, pres. | 62,777 |
| Florida | 6/30/01 | 1,853,995 | C. Patrick Roberts, pres. | 350,483 |
| Indiana | 12/31/01 | 492,425 | Linda Compton, exec. dir. | 0 |
| Iowa | 6/30/01 | 277,463 | Sue Toma, exec. dir. | 52,248 |
| Kansas | 12/31/00 | 342,286 | Harriet J. Lange, exec. dir. | 88,907 |
| Kentucky | 11/30/01 | 353,648 | Gary White, pres. | 68,099 |
| Louisiana | 12/31/01 | 521,810 | Louise Lowman Munson, exec. dir. | 76,490 |
| Maine | 6/30/01 | 228,501 | Suzanne Goucher, pres. | 61,160 |
| Md., D.C., Del. | 9/30/01 | 414,700 | Chip Weinman, pres. | 69,225 |
| Massachusetts | 12/31/01 | 478,491 | B. Allan Sprague, pres. | 0 |
| Minnesota | 12/31/01 | 687,486 | James Du Bois, pres. | 75,476 |
| Missouri | 12/31/01 | 554,458 | Donald J. Hicks, pres. | 90,630 |
| Montana | 12/31/01 | 302,963 | Greg MacDonald, exec. dir. | 36,000 |
| Nevada | 12/31/01 | 495,374 | Bob Fisher, exec. dir. | 104,704 |
| New Hampshire | 12/31/01 | 417,147 | B. Allan Sprague, pres. | 0 |
| New Jersey | 12/31/01 | 889,566 | Philip Roberts, exec. dir. | 88,647 |
| New Mexico | 12/31/00 | 369,223 | Paula Maes, exec. dir. | 41,000 |
| New York | 12/31/01 | 1,343,705 | Joseph A. Reilly, pres. | 228,553 |
| North Carolina | 12/31/01 | 472,138 | Tom Allen, pres. 19 | 750 |
| Northern California | 12/31/01 | 605,630 | Thomas Martz, exec. dir. | 0 |
| North Dakota | 12/31/00 | 142,452 | Beth Helfrich, exec. dir. | 22,440 |
| Oklahoma | 12/31/00 | 364,942 | Carl Smith, pres. | 78,694 |
| Oregon | 12/31/01 | 292,371 | William Johnstone, pres. | 81,000 |
| Pennsylvania | 12/31/01 | 1,137,003 | Richard Wyckoff, pres. | 120,622 |
| South Carolina | 12/31/01 | 401,685 | Sunny Jewell, exec. dir.20 | 56,518 |
| South Dakota | 12/31/01 | 143,652 | Steve Willard, exec. dir. | 0 |
| Texas | 12/31/01 | 1,642,608 | Ann Arnold, exec. dir. | 180,320 |
| Utah | 12/31/00 | 158,435 | Dale Zabriskie, pres. | 0 |
| Vermont | 6/30/01 | 250,447 | Alan Noyes, exec. dir. | 5,500 |
| Virginia | 6/30/01 | 482,786 | Peter Easter, exec. dir.21 | 226,290 |
| Washington | 12/31/01 | 257,349 | Mark Allen, pres. | 89,000 |
| Wisconsin | 12/31/01 | 559,477 | John M. Laabs, pres. | 103,771 |
| West Virginia | 12/31/01 | 408,522 | Michele Crist, exec. dir. | 63,024 |
| Association | Year ended | Revenue | Top executive | Salary |
| Arizona | 12/31/01 | 265,963 | Susan Bitter Smith, exec. dir. | 95,416 |
| Arkansas | 12/31/00 | 167,494 | Greg Yielding, pres. | 67,953 |
| Washington | 12/31/00 | 202,140 | Ronald N. Main, exec. dir. | 49,372 |
| Md., D.C., Del. | 12/31/01 | 1,356,212 | Wayne O'Dell, pres. | 178,922 |
| California | 6/30/01 | 11,802,122 | Spencer Kaitz, pres. | 373,356 |
| Illinois | 12/31/01 | 1,371,863 | Joan Etten, exec. dir. | 120,192 |
| Colorado | 12/31/01 | 190,420 | Patrick Boyle, exec. dir. | 0 |
| Florida | 12/31/00 | 3,825,878 | Steven E. Wilkerson, pres. | 250,000 |
| Georgia | 5/31/01 | 638,034 | Nancy Horne, pres. | 0 |
| Idaho | 12/31/01 | 122,325 | Ronald L. Williams, exec. dir. | 66,000 |
| Indiana | 12/31/01 | 477,307 | Dorothy Hancock, exec. dir.22 | 98,628 |
| Iowa | 12/31/01 | 165,019 | Thomas P. Graves, exec. dir. | 109,931 |
| Kansas | 12/31/01 | 96,807 | Tom Krewson, pres.23 | 0 |
| Louisiana | 12/31/01 | 387,001 | Cheryl P. McCormick, exec. dir. | 125,700 |
| Michigan | 12/31/01 | 1,129,299 | Colleen McNamara, exec. dir. | 110,250 |
| Mid-America | 12/31/01 | 275,797 | Charlotte McClure, chmn. | 0 |
| Minnesota | 12/31/00 | 448,702 | Michael C. Martin, exec. dir. | 98,200 |
| Mississippi | 12/31/01 | 349,450 | LeeAnn Hayes, exec. dir. | 62,884 |
| Missouri | 12/31/01 | 194,255 | Greg Harrison, exec. dir. | 0 |
| Nevada | 12/31/01 | 177,803 | Bob Gastonguay, exec. dir. | 48,125 |
| New England | 12/31/00 | 2,105,325 | Paul R. Cianelli, pres. | 260,304 |
| New Jersey | 12/31/00 | 1,247,056 | William J. Kettleson, chmn. | 0 |
| Ohio | 12/31/00 | 1,497,564 | Ed Kozelek, exec. dir. | 103,100 |
| Oklahoma | 12/31/01 | 120,912 | Dave Bialis, chmn. | 0 |
| Oregon | 12/31/00 | 293,949 | Mike Dewey, exec. dir. | 0 |
| Pennsylvania | 12/31/01 | 45,185 | Daniel R. Tunnel, exec. dir. | 0 |
| South Carolina | 12/31/01 | 420,285 | Nancy N. Horne, exec. dir. | 0 |
| Tennessee | 12/31/01 | 508,795 | Stacey B. Briggs, exec. dir. | 75,600 |
| Texas | 12/31/00 | 1,587,291 | W.D. Arnold, pres.24 | 175,736 |
| Wyoming | 8/31/01 | 57,035 | H.L. Jensen, exec. dir. | 24,900 |
| Virginia | 6/30/01 | 1,000,747 | Kathryn Falk, pres.25 | 126,150 |
| Wisconsin | 10/31/01 | 554,322 | Thomas Hanson, exec. dir. | 67,870 |
| Compiled by David Hatch |
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