Log In   |  Register Free Newsletter Subscription
Skip navigation
Zibb
Subscribe to Broadcasting & Cable
RSS
Reprints/License
Print
Email

ESPN Producing Real-Life Friday Night Lights

Varsity Inc. to Follow 2007 Season of West Monroe (La.) Rebels

By Alex Weprin -- Broadcasting & Cable, 10/2/2007 9:35:00 AM MT

ESPN’s newly formed content-development unit has been given its first task: Varsity Inc.,a reality series following a high-school football team through its season.

Production has just begun on the series, which will follow the 2007 season of the West Monroe (La.) Rebels and their hometown’s love of the game. The series will be spread over four episodes, spanning six hours, with additional bonus content slated for release on ESPN360 and ESPN.com.

Varsity Inc. hits at the core of what ECD endeavors will be going forward: It’s a compelling, impassioned story that goes beyond just sports and offers high-quality, multipurpose content for a variety of our businesses,” said Keith Clinkscales, ESPN’s senior vice president of content development and enterprises.

The series will debut Nov. 29 at 11 p.m. on ESPN2, and repeats will be featured on ESPNU.

RSS
Reprints/License
Print
Email
Reed Business Information Resource Center

Featured Company


Most Recent Resources

Advertisement
Sponsored Links
HispanicTelevisionNetworkGuide_160x160
Advertisement
BC Subscribe
B&C NEWSLETTER
B&C Today
HD Update
Cable Technology
VOD Newsletter
Hispanic TV Update
TechTalk
HD Programming
Multicultural Newsletter
B&C NewsCentral



Please read our Privacy Policy

About Us   |   Advertising Info   |   Submissions   |   Site Map   |   Contact Us   |   Affiliate Links   |   RSS
© 2009 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites