New Episodes of Fox’s House Won’t Be on iTunes
NBC-iTunes Battle Claims Series Produced by NBC Universal Unit
By Alex Weprin -- Broadcasting & Cable, 10/1/2007 12:41:00 PM
Though it airs on Fox, House is produced by Universal Media Studios, a subsidiary of NBC Universal, which is severing its ties with iTunes when their contract expires in December.
House, which has been available on iTunes since May, began its fourth season on Fox last week. The ratings for the season premiere were the best for any returning show on any network so far. The season premiere delivered a 7.7 rating/19 share in the coveted 18-49 demographic.
NBC Universal’s involvement with the show may also explain why the season premiere of House was not offered along with Prison Break, Bones, Til Death and American Dad free-of-charge on Fox’s iTunes ministore last month.
It is unclear how the absence of House will affect iTunes’ bottom line, but the show has a strong following on the Web, and it was a popular buy on Apple’s media store. Before the show was available on iTunes, fans started petitions on Digg and other social networking sites to have it added to the store.
Despite the falling out between NBC and Apple, two of NBC’s fall shows have been made available on iTunes, Chuck and Journeyman. The shows -- produced by Warner Bros. and 20th Century Fox, respectively -- are not available in NBC’s iTunes ministore, but rather under the banner of the studios that produce them.
I am a House fan. I am extremely disappointed that after buying three seasons of House the minute it was available. That I would be unable to purchase the 4th season. As viewers we have loyalty to a show not networks or big business. It is disgusting to treat our loyalty and our investments with total disregard. Common sense in business is to make your customers happy. The bottom line is you are losing more business than you are gaining with this unbusinesslike decision.
Loyal fans unfortunately are paying the price.
This situation needs to be rectified ASAP.
Zuki - 2/19/2008 5:45:00 PM EST
hope that marketing folks at NBC actually surf the net and realize how
many people are upset over the severance of ties with iTunes. it's a stupid
move that will simply encourage pirating and illegal sharing/downloads of
sophie lock - 11/5/2007 12:34:00 AM EST
NBC is holding out so they can ramp up their own iTunes competitor, Hulu. From info I've read, Hulu programs will only run on their own embeded player. They pulled good shows off of iTunes and don't even have their own thing up and running. I'm not buying another device (I love my iPod) just to watch their shows no matter how much I like them. I guess it's back to the good old VCR or I'll just ditch NBC shows!
Susie R - 10/9/2007 8:08:00 PM EDT
NBC can fo f@#k themselves...
The only way I learned about House was on iTunes. The got a active view because of it, and are now loosing one because they pulled out of iTunes...
Bunch of brain dead bean counters....
They will eventually come back...and the few that made the call to pull from iTunes will be fired...
ryan - 10/3/2007 4:49:00 AM EDT
I think that NBC is totally out of their mind. I'm sure they will try to offer
their own services for downloading episodes in the future. I am also sure
that they will do so by choosing a window's only solution.
Cross platform is where it's at and that is what iTunes is good at. As far as
I'm concerned, I'm quitting watching any episode that NBC will turn out.
Boycott Apple because you get greedy is a stupid mistake.
JJ Pagac - 10/3/2007 1:09:00 AM EDT
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