Newseum Gets Video Wall Sponsor
By John Eggerton -- Broadcasting & Cable, 5/2/2007 9:17:00 AM
Washington real estate moguls Bob and Clarice Smith (the Charles E. Smith Co.) have ponied up $5 million to sponsor the big screen theater at the Newseum, which reopens in new quarters in Washington this fall.
Jack Hurley, deputy director of the museum, had opined to B&C last month that the theater and TV and Internet galleries were still unsponsored.
The theater will air historic footage, original productions and breaking news on a 100-foot-long video wall bearing the Smith's name.
The Newseum, which is reopening Oct. 15 just steps from the Capitol after a five-year hiatus, is a 650,000-square-foot colossus of apartments, retail space and a museum, so the real estate-heavy Smith family should feel at home.
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