Free Newsletter Subscription
        BNC All Access

MTV Green-Lights Paris Hilton Reality Show

Paris Hilton's My New BFF to Pit 20 Potential Best Friends Against Each Other

By Anne Becker -- Broadcasting & Cable, 3/13/2008 5:30:00 PM

MTV is saying, "That's hot," to Paris Hilton: The network green-lit a 10-episode series starring the socialite to run during the fourth quarter.

ParisBFF.com

Paris Hilton's My New BFF (working title) will star Hilton on a hunt for a new best friend and will be paired with online voting site ParisBFF.com, which launched Thursday. The network planned to announce the series in a press conference in Santa Monica, Calif., Thursday night.

The project is the first to be green-lit out of a first-look deal between MTV Networks and former VH1 chief Michael Hirschorn, who left the network in January to form independent production company Ish Entertainment. He and partner Stella Stopler are co-creators and will executive produce with Hilton, Chris Choun and Jason Moore. MTV programming chief Tony DiSanto will oversee the show for the network. Production on the series is set to begin in Los Angeles at the end of May.

The series will follow Hilton as she screens 20 potential best friends who will live together in a house and compete for her affection by proving their loyalty and social and glamour savvy. The winner will become her "bestie" and purportedly get to accompany her to her A-list parties and personal business functions.

Consumers can vote on the show's competitors through ParisBFF.com, which is currently loaded with pictures and video of wanna-bes professing their qualifications to be Hilton's wingperson.

"It's undeniable that the world is always talking about Paris Hilton, and the same could be said about MTV," said Brian Graden, president of entertainment for MTVN Music Channels, in a statement. "Paris is one of the most searched icons on the Web and has been the focus of everyone's attention from TMZ to Forbes. Now MTV will reveal the life of Paris, turn her fans into friends and see what it takes to get close to one of the world's most well-known personalities."

The project comes on the heels of a development slate announcement from MTV that includes a Fame-like reality series hosted by Nick Lachey, two singing competitions and a new season of its Randy Jackson dance show.

Related Content

No related content found.

Also by Anne Becker

Most Popular Pages
    No Top Articles
Newbay Business Information Resource Center

Featured Company


Most Recent Resources

Advertisement
More Content
  • Blogs
  • Photos
  • Podcasts

Marisa Guthrie

BC Beat

Marisa Guthrie
December 18, 2009
Westin: “Way Too Early to Speculate” on Koppel and ‘This Week’
Now that George Stephanopoulos is ensconced on the Good Morning America couch,...
More

Alex Weprin

BC Beat

Alex Weprin
December 18, 2009
A Classic ‘Seinfeld’ Episode Comes To Life
One of the all time great episodes of the NBC sitcom Seinfeld was “The...
More

Free Streaming panel_Grossman_Graboff_Rosenblum_Tellem_Wells_vertical

Free Streaming: Killing or Saving the Television Business

Photos from the B&C/Multichannel News panel discussion and networking breakfast held Nov. 17, 2009, at the Academy Television Arts & Sciences. (Photos by credit: Craig T. Mathew/Mathew Imaging)
Bell Blue

The Schmooze: B&C Hall of Fame Class of 2009

Members of the 2009 B&C Hall of Fame class receive their honors at the Waldorf-Astoria, Oct. 20, 2009.
ZuckerComcast

The Schmooze: 2009 B&C Hall of Fame

Photos from the 19th annual Broadcasting & Cable Hall of Fame gala at the Waldorf-Astoria in New York, Oct. 20, 2009.



Advertisement
About Us   |   Advertising Info   |   Submissions   |   Site Map   |   Contact Us   |   Affiliate Links   |   RSS
© 2011 NewBay Media, LLC. 28 East 28th Street, 12th floor, New York, NY 10016 T (212) 378-0400 F (212) 378-0470
Use of this website is subject to its Terms of Use | Privacy Policy