Letterman surges in sweeps
By Joe Schlosser -- Broadcasting & Cable, 12/6/2001 11:37:00 AM
CBS' The Late Show with David Letterman scored its best November sweeps ratings in four years.
Letterman's show was up 21 percent in adults 18 through 34 (1.7 rating/8 share versus 1.4/7), 11 percent in adults 18 through 49 (2.0/9 versus 1.8/8) and 10 percent in adults 25 through 54 (2.2/9 versus 2.0/8).
Late Show was relatively flat compared with last November in total viewers, averaging 4.63 million viewers versus last November's 4.62 million, according to Nielsen Media Research.
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