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'Merv' Episode Boosts Seinfeld

Syndicated Sitcom’s Ratings Rise as Installment Pays Tribute to Late Griffin

By John Eggerton -- Broadcasting & Cable, 8/22/2007 1:48:00 PM

Sony Pictures Television saluted the late Merv Griffin by inserting a different Seinfeld episode into the syndication rotation Monday.

The salute was essentially for a member of the family, since SPT is the former Columbia Pictures Television, which bought Merv Griffin Enterprises in the mid-1980s.

In the Seinfeld episode, Kramer re-creates the set of the old Merv Griffin Show talker in his apartment.

Sony said the episode averaged a 2.4 household rating, up 14% from the previous Monday's 2.1. It was also up 18% in the key 18-49 demo, the company added.

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