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Columbia TriStar changes moniker

By Steve McClellan -- Broadcasting & Cable, 9/17/2002 4:00:00 AM

Columbia TriStar Domestic Television has changed its name to align itself more closely with parent Sony Corp.

The TV unit's new name is Sony Pictures Television.

The international TV unit made a similar change and is now called Sony Pictures Television International.

In a prepared statement, the company described the changes as 'a strategic move aimed at capitalizing on the overall strength of the Sony brand.'

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