House of Payne Breaks Ratings Records
By Anne Becker -- Broadcasting & Cable, 6/8/2007 11:54:00 AM
TBS' new comedy House of Payne burst out of the gate Wednesday night (June 6), averaging a record-breaking 5.2 million and 5.8 million viewers, respectively, with back-to-back episodes at 9:00 p.m. and 9:30 p.m., according to early data from Nielsen Media Research. The episodes were the most-viewed sitcom telecasts ever on ad-supported cable.
The family-focused show, created, directed and produced by film star Tyler Perry, also broke the most-viewed sitcom record in all key demos, with the two half-hour episodes drawing 2.7 million and 3.1 million adults 18-49, respectively. Its second episode also drew significantly more viewers than its first, always a positive sign for networks as they gauge viewer interest.
Payne far outperformed TBS' primetime average - 1.4 million viewers in May - and did better than all other ad-supported cable original premieres so far this summer, including USA's limited series The Starter Wife and Lifetime's original drama Army Wives.
Turner-owned TBS bought the first-run syndicated sitcom from Debmar-Mercury last summer in a deal that gave it access to 100 full-produced episodes. TBS has exclusive rights to the show until September 2008, when it can launch in broadcast syndication.
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THE SHOW DOES FOCUS ON RELATION TO ONE OF THE AREAS OF TYLER'S MOVIES' DIARY OF A MAD BLACK WOMAN. THIS IS WHERE TYLER HIMSELF IS A CHARACTER WHO DEALS WITH A WIFE WHO WAS ADDICTED TO DRUGS. THE SHOW IS TAKING AWHILE TO GET INTERESTING. HE WAS FEATURED ON THE TOM JOYNER MORNING SHOW AND HE DID SAY THAT HE WISHED HE COULD GO BACK AND CHANGE SOME THINGS BUT DID NOT HAVE THAT TIME. HE DOES GIVE US A CHANCE TO WAIT UNTIL THE 15TH EPISODE AND THE SHOW SHOULD REALLY PICK UP FROM THERE. AS FAR AS THE DIRECTION OF THE SHOW AND THE COMEDY ASPECT OF IT ALL I AM NOT COMMITTED AS OF YET.
DONNETTA - 6/21/2007 2:14:00 PM EDT -
Don't listen to that last comment. Everyone knows that there is no sitcom out there that could be compared to The Cosby Show. The Cosby's was a more drama related series; whereas, Tyler Perry always incorporates comedy into all of his skits. Also, there was no reference to drugs in this show. That comment is absurd and false.
Caribbean Queen - 6/14/2007 4:20:00 PM EDT -
I am totally disappointed with House Of Payne! It was advertised as a replacement for the Cosby Show. Tyler Perry missed the mark on this one!
The entire show is negative, mainly dealing with minstrel type characters rolling eyes, drugs, freash kids, etc.
Jimmy V - 6/14/2007 1:13:00 PM EDT
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