FCC: For Now, OVDs Don't Have to Show Comparables to Comcast
Media Bureau stays own three-month-old benchmark condition clarification for further review
By John Eggerton -- Broadcasting & Cable, 3/11/2013 12:37:52 PM
The bureau got a request from a bunch of those other programmers, including CBS, News Corp., Sony, Time Warner, Viacom and Disney, that it stay its own December 2012 decision that OVDs that invoke the FCC's "benchmark" condition in the Comcast/NBCU deal have to make that info available. But the bureau, instead, dismissed that stay request as well as opposition to it by Comcast, and granted the stay on the Media Bureau's own motion.
The benchmark condition requires that a Comcast/NBCU programmer "provide a requesting OVD with [programming] if the OVD has an agreement for comparable programming with a peer programmer. The programming that a C-NBCU programmer is required to provide to the OVD must be on terms that are economic[ally] equivalent" to the terms the OVD has received from the peer programmer.
"The Content Companies raise significant issues, and we believe that the public interest will be best served by staying the Benchmark Condition Order to allow the Commission an opportunity to address those issues," the bureau said. Those issues were primarily about confidentiality. Comcast has countered that without access to the comparable info, costly and otherwise unnecessary arbitration would become the norm in the benchmarking condition. Comcast made that point in conversations with FCC officials in the wake of that bureau decision late last week, according to FCC documents.
In the December decision, the bureau clarified that "OVDs that invoke the Benchmark Condition must disclose the terms of comparable peer programming agreements to the extent necessary to enable C-NBCU to carry out its obligations under the condition."
That decision, which is now stayed, had been in response to Comcast's request for clarification that if it were to provide similar terms, it would have to know what the other terms were to avoid de fact lengthy arbitration in every case. While Comcast had asked that the info be made available to Comcast employees, the bureau decided that it should only go to an outside entity.
Not wanting to make that info available to the competition, even through outside counsel, CBS, News Corp. et al filed the stay request Dec. 18, which was joined by Public Knowledge, asking for the stay and challenging the condition. Comcast fired back that it was "self-evident" that it could not comply with the comparable terms and conditions benchmark unless it had the comparables.
Although the bureau agreed with Comcast about making the info available, it is apparently rethinking that. The bureau said the commission could decide that making the terms of other deals was not necessary to fulfill the benchmark condition, or change its mind and conclude that was not in the public interest.
No related content found.
Most Popular Pages
No Top Articles