Floyd Mayweather Inks Pay-Per-View Deal With Showtime, CBS Corp.
Popular fighter will stage up to six fights within next 30 months on Showtime PPV
By Tim Baysinger -- Broadcasting & Cable, 2/19/2013 12:13:22 PM
Eight-time world champion boxer Floyd Mayweather has entered into a pay-per-view deal with Showtime Networks and its parent company, CBS Corp., which will allow the popular fighter to hold six fights on Showtime PPV over the next 30 months.Financial details were not disclosed, but it is being described as "biggest in the sport of boxing."
Under the new deal, Showtime PPV will collaborate with CBS Corp. to promote Mayweather's events on the CBS TV network and via the corporation's other media platforms. The first big event under this deal will be Mayweather's May 4 bout against Robert "The Ghost" Guerrero.
Mayweather's fights average over one million PPV buys per event, which is the highest PPV buy average of any boxer in history. If those numbers hold through all six fights, it will be the richest individual athlete deal in all of sports.
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