Beadle to Cohost 'The Crossover' for NBC Sports Network
Will debut Jan. 28 from New Orleans during Super Bowl Week; Fox News' Briggs to cohost
By Tim Baysinger -- Broadcasting & Cable, 1/3/2013 3:02:04 PM
Beadle is also the New York correspondent for Access Hollywood and a reporter for NBC Sports Group. Briggs hosted Fox News' Fox and Friends Weekend. When Beadle came to NBCU from ESPN last year, part of the deal was developing a show for NBC's all-sports cable net.
The Crossover will debut during Super Bowl week on Jan. 28 at 6 p.m. ET from a special set in New Orleans. It will move to its regular set in NBC's 30 Rockefeller Plaza in New York beginning Feb. 4. Crossover will focus on more than just sports, but also pop culture and entertainment, featuring guests from both industries.
"Michelle is one of the most talented and popular broadcasters in sports, and we wanted to design a show on NBC Sports Network that was uniquely suited for her. She developed an immediate chemistry with Dave Briggs, who has a sharp wit and a solid sports background," said Sam Flood, executive producer, NBC Sports and NBC Sports Network. "Sports and entertainment intersect on a daily basis, and The Crossover will bring those worlds together on a daily basis on NBC Sports Network."
Social media integration will be a major part of The Crossover. The set will feature a 7-foot by 13-foot monitor wall, flanked on either side by 80-inch LED monitors directly connected to live social media feeds. Beadle and Briggs will use the monitor wall to pick and choose top stories from those feeds, as well as share viral videos and highlight trending topics on Twitter.
"We're merely a show just looking to change the entire landscape of sports television in America," said Beadle. "Also, someone finally needs to address this Tim Tebow guy."
Cat Bland - 1/5/2013 9:30:33 PM EST
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