NFL on Fox Averages 19.7 Million Viewers for 2012; Down 2% From 2011

Like NBC, viewership declines for third straight year

By Tim Baysinger -- Broadcasting & Cable, 1/3/2013 2:56:55 PM

Fox's 19th NFL regular-season broadcasts averaged 19.7 million total viewers, down 2% from last year's 20.096 million.

Like NBC, Fox's viewership declined for the third straight season, though it's still the net's third-most watched season ever, according to Nielsen. Fox's "America's Game of the Week" package still ranked as the most-watched program on television with 24.8 million viewers, an No. 1 in with adults 18-49, men 18-49 and men 25-54.

The NFL on Fox also averaged an 11.8 HH rating, its second-highest, topped only by last year's 12.0 rating.

Fox begins its postseason coverage on Jan. 6, with the Seattle Seahawks-Washington Redskins matchup at 4:30 p.m. ET.