DirecTV Aligns With Starz-Branded TV Everywhere Push
Satellite operator joins Cox, AT&T in offering premium programmer's authenticated services
By Todd Spangler, Multichannel News -- Broadcasting & Cable, 12/21/2012 11:15:33 AM
The satellite operator has previously offered Starz content online through its own DirecTV Everywhere service, under a deal reached in April 2012. DirecTV becomes the third affiliate to offer Starz Play and Encore Play, along with Cox Communications and AT&T U-verse TV.
Starz still trails rival HBO on the TV Everywhere front, as HBO has secured deals with operators representing more than 98% of the U.S. to offer the multiplatform HBO Go service. Starz also has agreements with Comcast, Dish Network and Verizon FiOS TV which offer Starz content through their respective online services.
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