NBCU Inks Mediacom Renewal, Adding 'TV Everywhere'

Deal encompasses rights for Olympic Games, on-demand cable and broadcast content and access to live content across multiple outlets

By MCN Staff -- Broadcasting & Cable, 12/19/2012 5:07:55 PM

Continuing to wrap up renewal pacts with expanded viewing rights, NBCUniversal has inked a multiyear, multiplatform deal with Mediacom Communications.

The deal, financial terms of which were not disclosed, encompasses expansive rights for Mediacom to carry the Olympic Games, on-demand fare from the programmer's cable and broadcast content and access to live across multiple outlets, both inside and outside the home. Relative to accessing the programming digitally, Mediacom customers must subscribe to its Family TV level of service.

"We are very pleased to complete this agreement with NBCUniversal because it provides our customers with greater flexibility and choice in their search for entertaining content," said Italia Commisso Weinand, Mediacom executive VP of programming and human resources, in announcing the deal. "Whether at home or on the go, Mediacom customers will have access to the very best NBCUniversal programming."

NBCUniversal also recently concluded far-reaching distribution agreements with Cablevision, Suddenlink and Verizon FiOS.

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