B&C BEYOND: DECEMBER 10, 2012

-- Broadcasting & Cable, 12/10/2012 12:01:00 AM

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Click here to register for Multichannel News' "Advertising Everywhere" webinar on Dec. 13

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For those who last week were unable to help agent Eva Delectorskaya -- the main character in Sundance Channel's original two-part espionage thriller miniseries, Restless, which premiered Dec. 7 -- the network is giving viewers another chance. To begin your mission, follow the Sundance Channel on Facebook or Twitter and check every day this week at 2 p.m. ET to find clues to the code word needed to participate online and help solve part of the mystery. All spies who complete their mission by entering at least one of the five code words will be eligible for a chance to win one of three $1,000 swag bags.

Click here to begin.

From the Web

Broadcasters Need to Look Beyond CALM Act

With the Commercial Advertisement Loudness Mitigation Act, or CALM Act, going into effect Dec. 13, legislators, regulators and broadcast engineers will be eliminating a long-standing viewer complaint -- that ear-splitting ads seeming to assume high decibel levels were, according to marketers, the best way to pitch products. But the TV industry shouldn't be acting like its audio problems are solved. Inconsistent audio levels are only one aspect of providing great sound into the home. Broadcasters will be putting themselves at a competitive disadvantage if they don't aggressively address the bigger issue of audio quality. More

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