B&C BEYOND: DECEMBER 3, 2012

-- Broadcasting & Cable, 12/3/2012 12:01:00 AM

Don't Miss This
Click here for a full schedule and to register for B&C/Multichannel's OnScreen Summit in New York

Log On to This
What: 40th Annual UBS Global Media and Communications Conference
When: Dec. 3-5
Click here to register for Viacom webcast
Click here to register for HSNi webcast
Click here to register for Netflix webcast

Go to This
PromaxBDA NYC Holiday Party
When: Tuesday, Dec. 4, 7-10 p.m. ET
Where: The Pegu Club, New York

Paley Center Media Council Breakfast
When: Thursday, Dec. 6, 8:15-9:30 a.m. PT
Where: Los Angeles

Screengrab
Spike is letting its viewers "play" along during its broadcast of the 10th Annual Video Game Awards, set for Dec. 7 at 9 p.m. ET, via Xbox LIVE. Streaming on the game console alongside the telecast, Xbox users will be able to respond to poll questions that  will be tabulated in real time and be able  to interact with the show's host, Samuel L. Jackson. VGA 10 will be simulcast on MTV 2,  MTV Tr3s and Spike.com and GameTrailers. com for international users. Produced by  Mark Burnett, VGA 10 will also feature performances from Linkin Park and Tenacious D.

Click here for more information.

From the Web

Black Friday, Cyber Monday Not Moving Scatter Needle

The returns from Black Friday and Cyber Monday appeared to be encouraging. Consumers are willing to spend as the holiday season begins. That's sparked some optimism among ad buyers and sellers that the economy could improve, but it's unlikely in the short term to encourage marketers to push more last-minute money into what has been a lethargic fourth-quarter scatter market. More

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Click here for complete information on B&C's 22nd Annual Hall of Fame. 

B&C 2012 Sports Executive of the Year
A Gold Medal Year for Lazarus
With Super Bowl and Olympic triumphs, NBC group chief earns B&C annual Sports Exec honors

Click here to read the full story.


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