51.4 Million Watch Biden-Ryan VP Debate
Audience down 27% from 2008 debate featuring Sarah Palin
By Andrea Morabito -- Broadcasting & Cable, 10/12/2012 5:37:19 PM
The audience was down 27% from the nearly 70 million people who watched the debate between Biden and Gov. Sarah Palin in 2008. Besides that meeting, Thursday's debate was the most-watched Vice Presidential debate since George H.W. Bush and Geraldine Ferraro in 1984, which drew 56.7 million viewers.
The debate, which ran from approximately 9-10:30 p.m. ET was carried across 12 networks: ABC, CBS, Fox, NBC, Telemundo, Univision, CNBC, Current TV, Fox news and MSNBC.
On broadcast, CBS was the preferred network by a slight margin, drawing 8.31 million total viewers to second-place ABC's 8.29 million viewers. NBC was the third most-watched broadcaster with 7.85 million viewers. On cable, Fox News led the pack with 10.01 million total viewers, MSNBC was second with 4.4 million viewers and CNN came in third with 4.18 million viewers.
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