Turner Sports Launches New Rydercup.com Site
Also is offering free Ryder Cup app for iPhone, iPad and iPod touch
By George Winslow -- Broadcasting & Cable, 9/25/2012 11:35:40 AM
Turner Sports is expanding its digital coverage of the Ryder Cup with the launch of Rydercup.com; a Ryder Cup app for iPhone, iPad and iPod touch; and a mobile website that will provide extensive coverage and live streaming video of the golf competition between Sept. 28 and Sunday, Sept. 30."For the 2012 Ryder Cup, fans will be invited to enjoy an immersive and interactive digital experience for the most prestigious international team event in golf," said Gary Treater, senior director of business operations for PGA.com, which is managed by Turner Sports, in a statement. "We will be the destination for fans worldwide -- whether online or across mobile and social platforms -- to be informed, entertained and engaged surrounding all things Ryder Cup."
The new Rydercup.com offers improved user experience with a more interactive design that highlights the video, radio and photo content. Both Rydercup.com, and Ryder Cup apps will offer live streaming video.
Live streaming video will also be available on the mobile website.
On the social front, Rydercup.com will offer a "Tweet Battle" between Team U.S.A. and Team Europe with a "Social Scoreboard" that will show which team attracting the most fans to their #RyderCupUSA or #RyderCupEurope hashtags.
Digital sponsors include Mercedes (for live video and the iPad app), Omega (for live video, Ryder Cup iPhone app, Photo Gallery and the Ryder Cup Countdown Clock on RyderCup.com) and McGladrey Captain's blog (a blog written by US Ryder Cup Captain, Davis Love III).
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