Fox O&Os in Phoenix, Twin Cities, Orlando Grab Bounce
African-American multicast channel reaches 60% of U.S. homes
By Michael Malone -- Broadcasting & Cable, 8/28/2012 4:22:10 PM
Fox Television Stations is partnering with the multicast channel Bounce TV to air the African-American targeted channel on owned MyNetworkTV stations in Phoenix, Minneapolis and Orlando. The three are set to debut early in the fourth quarter.Fox Television Stations already carries Bounce TV in New York, Los Angeles, Dallas and Baltimore. Bounce TV reaches 60% of the U.S., and what it calls 80% of U.S. African-American households.
"Bounce TV's dramatic success is directly linked to the tremendous broadcast partners we have," says Jeffrey Wolf, Bounce TV's executive VP of distribution, "and we thank FTS for their enormous confidence and support."
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