Primetime Ratings: Olympic Coverage on Par With Beijing's First Weeknight
'Bachelor Pad,' 'Glass House' struggle against Games
By Tim Baysinger -- Broadcasting & Cable, 7/31/2012 12:15:06 PM
NBC again took ratings gold on Monday, scoring an overall 10.5 rating/28 share from 8-11 p.m. in the 18-49 demo, according to Nielsen overnight numbers. That was on par with the first weeknight of the 2008 Beijing Games. The coverage, which ran until 11:23 p.m., drew 31.6 million viewers and a national rating of 18.0, both of which were up from Beijing.ABC was the only other network to air new programming. Bachelor Pad fell 27% from its series-low premiere to a 1.1, while The Glass House dropped another two tenths to a 0.6. The network finished with a fourth-place 0.9/3.
Fox (1.1/3), CBS (1.0/3) and The CW (0.2/1) aired repeats.
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