Primetime Ratings: Olympic Trials Boost NBC to Sunday Win
'Secret Millionaire,' 'Extreme Makeover' hit series lows
By Lindsay Rubino -- Broadcasting & Cable, 7/2/2012 12:19:22 PM
ABC, the only other network to air original programming, was in a distant second with an overall 1.2/4. Secret Millionaire stumbled to a series low, falling 27% to a 1.1 Extreme Makeover: Weight Loss Edition also hit a series low, shedding 20% to a 1.2.
Fox (1.1/4) and CBS (0.8/2) were in repeats.
With the Olympic Trials boosting NBC's ratings, it remains to be seen if the actual games themselves (July 27 - August 12) will get good ratings. It was recently reported that NBC doesn't expect to turn any profits from the games.
I guess we'll be seeing Bob Costas hosting prime-time coverage. Don't know if we'll be seeing Mary Carillo hosting late-night coverage. It remains to be seen if we'll be seeing Jim Lampley or Al Michaels, or a new face hosting daytime coverage. Don't know if that NBC Olympic Zone show will be returning to local NBC affiliates either.
Eric - 7/2/2012 4:48:32 PM EDT
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