Buy It, or Avoid It? Using Social Media to Gauge New Shows
Analytics firm Networked Insights ties picks to clicks on Facebook, Twitter
By John Consoli -- Broadcasting & Cable, 5/28/2012 12:01:00 AM
Networked Insights, an analytics company that uses social network data to help brands understand how viewers are responding to TV shows and advertising, has issued its list of 2012 fall broadcast shows it recommends marketers either buy or avoid.Click here to read the full story.
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