Senior VP of Content, Hulu
By George Winslow -- Broadcasting & Cable, 2/27/2012 12:01:00 AM
Forssell, who expanded Hulu’s content providers from two in 2007 when he joined the company to more than 330 today, has already played a key role in the service’s growth to 1.5 million subscribers and $410 million of revenue in 2011. But Hulu still lags way behind Netflix’s 21.7 million subs. Now that Hulu’s owners have backed away from selling the service and are hoping to turn it into an OTT powerhouse, Forssell’s efforts to acquire rights for new international services and push into original programming to complement the 45,000 or so titles available on Hulu Plus will be developments worth staying tuned to.
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