Study: Netflix Now 33% of Peak Downstream Internet Traffic in U.S.
Streaming video overall represents 60% of peak downstream bandwidth usage, according to Sandvine
By Todd Spangler, Multichannel News -- Broadcasting & Cable, 10/26/2011 9:01:08 AM
Among fixed networks in the U.S., streaming video is the primary driver of network capacity requirements, representing 60% of peak downstream traffic, up from 50% in 2010. Netflix accounted for 20% of peak bandwidth consumption in the U.S., according to Sandvine's fall 2010 study.
In the fall 2011 Sandvine study, YouTube videos generated 11.3% of peak downstream traffic. That's despite the fact that the majority of broadband users (83%) use YouTube compared with 20% who use Netflix.
Netflix this week said it lost 800,000 U.S. subscribers -- more than anticipated -- following a change in plan pricing that raised prices for many members by 60%. As of the end of September, the company had 21.5 million streaming and 13.93 million DVD subscribers domestically.
Click here to read the full story at Multichannel News.
No related content found.
No Top Articles
Digital Rapids provides market-leading software and hardware solutions, technology and expertise for transforming live and on-demand video to reach wider audiences on the latest viewing platforms more efficiently, more effectively and more profitably. Empowering applications from..more