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Fox Restructures Marketing and Communications Group

Three execs promoted to oversee newly combined teams

By Andrea Morabito -- Broadcasting & Cable, 10/6/2011 5:30:00 PM

Fox - Laurel BernardLaurel BernardFox Thursday announced a reorganization of its marketing and communications team, combining several groups under new executive VPs reporting to Joe Earley, Fox president of marketing and communications.

National promotions and affiliate marketing will be combined under Laurel Bernard, who has been promoted to executive VP of marketing. She will continue her oversight of the network's national media, on-air planning and national promotions teams, while adding responsibility for affiliate marketing and multi-platform distribution marketing.
Fox - Brian DollenmayerBrian Dollenmayer
Brian Dollenmayer has been elevated to executive VP of on-air promotions and marketing operations, responsible for the creative and operations behind all on-air and radio campaigns for Fox series.

Shannon Ryan, who becomes executive VP of marketing and communications, will lead communications and creative services, overseeing Fox's publicity, corporate communications and creative services teams.

Fox - Shannon RyanShannon Ryan"At Fox we have an incredible team of talented executives who design and implement some of television's most effective campaigns," Earley said in a statement. "Shannon, Laurel and Brian have been invaluable leaders on both the creative and strategic fronts."

Unaffected by the restructuring are Missy Halperin, senior VP of talent relations; Tom Morrissey, senior VP of design; and Dean Norris, senior VP of special ops, who will continue to manage their respective teams under Earley.
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