Audiences Still Love 'The Nanny'
Fran Drescher talk test performs in Black Friday debut
By Paige Albiniak -- Broadcasting & Cable, 11/29/2010 3:12:23 PM
Fran Drescher, formerly best-known as The Nanny, returned to television on Black Friday to surprisingly strong ratings.
Debmar-Mercury's The Fran Drescher Show opened its test-run on six Fox-owned stations with a 0.8 rating/2 share in six metered markets. That's down just 11% from the show's average lead-in of 0.9/2, and even with its year-ago time periods.
Premiering on the day after Thanksgiving is not common
practice, but apparently plenty of people were home sampling daytime
television. The talk show is airing in a three-week test run that will end on
Friday, Dec. 17.
Fran Drescher is executive produced by Drescher, Scott Sternberg and Peter Marc Jacobson, Drescher's ex-husband and with whom she created, wrote and produced The Nanny. Debmar-Mercury is distributing and producing along with the Fox Television Station group, which is an equal production partner for the purposes of this test, although that will change should the show move into national syndication.
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Today is the first time I was home from work during the week and I was able to watch Fran Drescher's show. She is awesome! I have been a fan for many years.I still watch The Nanny every night before bedtime.Great show with great topics...makes me wish I had a DVR and could record every show.
Pattie Rose - 12/1/2010 12:40:40 PM EST
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