Sir Martin Sorrell to Keynote NATPE 2011
Group preps for South Beach convention Jan. 24-26
By Paige Albiniak -- Broadcasting & Cable, 9/27/2010 2:45:20 PM
WPP CEO Sir Martin Sorrell will deliver the keynote event at the 2011 annual NATPE convention at the Fontainebleu Resort in Miami from Jan. 24-26.
"We are honored to have Sir Martin Sorrell -- a true leader in the modern media world -- inaugurate NATPE's return to Miami," said Rick Feldman, president and CEO of the National Association of Television Programming Executives (NATPE). "Sir Martin has built one of the most extraordinary communications companies in the world and, at a time of rapid change, his comments about how to adapt to a new business environment should be of significant interest to attendees."
Sorrell founded advertising and marketing services group WPP in 1985 and has since served as its chief executive. WPP employs more than 141,000 people in 2,400 offices across 107 countries, currently representing agencies such as JWT, Ogilvy Group, Wunderman, Burson-Marsteller and The Brand Union.
Sorrell also advises several international business schools including Harvard and the London Business School, and is a member of global advisory groups such as the World Economic Forum International Business Council Executive Committee and the Bloomberg Family Foundation Board of Directors. Sorrel was knighted in January 2000.
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